SHU CHA

SHU CHA

Sichuan Shucha Industrial Group CO.,LTD
Booth
B2E01
Categories
Beverage
Description

Through over a decade of hard work and continuous development, the company has become a leading fFounded in February 2018 with a registered capital of 50 million RMB, Sichuan Shucha Industrial Group Co., Ltd. (Shucha Group) is a wholly-owned subsidiary of the Sichuan Agricultural Products Operation Group Co., Ltd. The Group serves as Vice President unit of Sichuan Tea Circulation Association, Vice President unit of Sichuan Tea Industry Association, Vice Chairman unit of China Tibetan Tea Alliance, and President unit of Chengdu Tea Industry Development Association. It has been recognized as a High-tech Enterprise of Sichuan Province, a Municipal Leading Enterprise of Agricultural Industrialization in Chengdu, and one of Chengdu’s Most Popular Agricultural Brands. In 2025, it was additionally named a “Key Tea Enterprise of 2025” by the China Tea Circulation Association, one of the Top 100 Chengdu Service Enterprises of 2025, and an Outstanding Tea Enterprise by the Sichuan Tea Society. Its products have won multiple awards, including the Gold Award at the 10th Chinese Tea Olympics “Hongming Cup” Tea Competition for Mengding Yellow Bud, and the Golden Award of “Emei Xueya Cup • Tianfu Famous Tea” for Shuchen Morning Dew • Jasmine Silver Needle. Shucha Group has obtained Rainforest Alliance Certification, Organic Certification, HACCP, ISO 9001, ISO 22000, ISO 14001, ISO 45001, and GB/T 27922-2011 (Commodity After-Sales Service Certification). The Group’s strategic positioning is to “build a brand matrix for Sichuan tea and a tea supply and marketing platform,” aiming to become a “comprehensive service provider in the global tea supply chain.” Focusing on tea industry, tea technology, and tea culture, the Group promotes high-quality development of the Sichuan tea sector. It has established operations in Mingshan (Ya’an), Hongya (Meishan), Pingchang (Bazhong), Chongzhou (Chengdu), and Rongxian (Zigong), managing over 30,000 mu of high-quality tea bases through transfer and trusteeship, covering fresh leaf collection from over 500,000 mu of tea gardens. The Group offers more than 70 self-branded products, operates 10 experience outlets, and has developed over 10 “tea + technology” products. Looking ahead, Shucha Group will continue to center its development on the tea industry, explore innovative paths, and strive to become a leader in Sichuan’s tea industry, setting an example for rural revitalization through tea.

产品图片-1
SHU CHA
SHU CHA
YuanDian1956·Jasmine Tea:Sourced from the ecological tea-growing region of Western Sichuan, this tea is crafted from carefully selected pan-fired green tea as its base. Through a traditional scenting process involving at least seven rounds of blending, the fresh and vibrant fragrance of summer jasmine blossoms is layered into the very essence of the tea. Named “Xiangjun” (Fragrance Lord), this tea pays homage to its elegant, rich, and enduring aroma—a regal fragrance that is both fresh and long-lasting. The dry leaves are tight, slender, and uniform in shape, with faint white downy hairs, and the floral aroma permeates the packaging. The tea liquor is bright yellow-green, with a fresh, intense floral fragrance that blends perfectly with the tea’s elegant character. The taste is mellow, harmonious, and refreshing; upon sipping, the floral aroma fills the palate, leaving a sweet and lingering aftertaste. The steeped leaves are tender, uniform, and soft, with a floral fragrance that is deeply soothing. Each individually sealed bag preserves the freshness, ensuring the fragrance remains as vibrant as the first brew. Brewing Recommendations: Place one tea bag in a glass cup or lidded bowl, pour in hot water at 85–90°C, and steep for approximately 40–60 seconds before drinking. The tea can be steeped 3–4 times consecutively, allowing you to experience the exquisite evolution of floral notes and tea character with each infusion. Lucky·Loquat Black Tea Produced in Chongzhou, Sichuan, this tea is made from carefully selected ancient loquat-leaf tea trees growing at high altitudes in the panda’s natural habitat. In China, the color red symbolizes celebration and good fortune, and the giant panda is the nation’s national treasure. The tea leaves used to make this black tea are known as “loquat-leaf tea,” named for their resemblance to loquat leaves; they are a rare and distinctive variety native to Sichuan. The dry leaves are slender, tightly rolled, and dark brown with a lustrous sheen, revealing subtle golden tips. The aroma is rich and enduring, blending floral and fruity notes with a hint of honey. The brewed tea is bright, clear, and orange-red in color, with a full-bodied, sweet, and mellow flavor. It is smooth and gentle on the palate, with a lingering aftertaste and a touch of delicate floral fragrance. The leaf base is soft, bright, and elastic, fully showcasing the depth and character of ancient tree tea. Each 4-gram sachet is individually packaged to preserve the authentic flavor of the mountain tea. Brewing Recommendations: Place one sachet in a cup, pour in hot water at 90–95°C, and let steep for 30–45 seconds before drinking. It can be steeped multiple times to experience the evolving layers of flavor with each infusion.
7 days ago
产品图片-2
SHU CHA
SHU CHA
YuanDian1956·Jasmine Tea:Sourced from the ecological tea-growing region of Western Sichuan, this tea is crafted from carefully selected pan-fired green tea as its base. Through a traditional scenting process involving at least seven rounds of blending, the fresh and vibrant fragrance of summer jasmine blossoms is layered into the very essence of the tea. Named “Xiangjun” (Fragrance Lord), this tea pays homage to its elegant, rich, and enduring aroma—a regal fragrance that is both fresh and long-lasting. The dry leaves are tight, slender, and uniform in shape, with faint white downy hairs, and the floral aroma permeates the packaging. The tea liquor is bright yellow-green, with a fresh, intense floral fragrance that blends perfectly with the tea’s elegant character. The taste is mellow, harmonious, and refreshing; upon sipping, the floral aroma fills the palate, leaving a sweet and lingering aftertaste. The steeped leaves are tender, uniform, and soft, with a floral fragrance that is deeply soothing. Each individually sealed bag preserves the freshness, ensuring the fragrance remains as vibrant as the first brew. Brewing Recommendations: Place one tea bag in a glass cup or lidded bowl, pour in hot water at 85–90°C, and steep for approximately 40–60 seconds before drinking. The tea can be steeped 3–4 times consecutively, allowing you to experience the exquisite evolution of floral notes and tea character with each infusion. Lucky·Loquat Black Tea Produced in Chongzhou, Sichuan, this tea is made from carefully selected ancient loquat-leaf tea trees growing at high altitudes in the panda’s natural habitat. In China, the color red symbolizes celebration and good fortune, and the giant panda is the nation’s national treasure. The tea leaves used to make this black tea are known as “loquat-leaf tea,” named for their resemblance to loquat leaves; they are a rare and distinctive variety native to Sichuan. The dry leaves are slender, tightly rolled, and dark brown with a lustrous sheen, revealing subtle golden tips. The aroma is rich and enduring, blending floral and fruity notes with a hint of honey. The brewed tea is bright, clear, and orange-red in color, with a full-bodied, sweet, and mellow flavor. It is smooth and gentle on the palate, with a lingering aftertaste and a touch of delicate floral fragrance. The leaf base is soft, bright, and elastic, fully showcasing the depth and character of ancient tree tea. Each 4-gram sachet is individually packaged to preserve the authentic flavor of the mountain tea. Brewing Recommendations: Place one sachet in a cup, pour in hot water at 90–95°C, and let steep for 30–45 seconds before drinking. It can be steeped multiple times to experience the evolving layers of flavor with each infusion.
7 days ago